Vouchers: From Functional to Fantastic (and Why We’re Building Yours In-Bustle)

Vouchers are a hospitality classic - reliable, sure, but often about as exciting as yesterday’s scone. They get used, forgotten, and rarely spark a return visit.

But what if your vouchers did more? What if they felt like an experience, not just a transaction - something that gets customers excited to purchase another, spend more, and bring a friend?

We’re reimagining vouchers in Bustle so they’re not just functional, they’re fun, profitable, and impossible to ignore. That means:

• Quick links on your online menu - “oh look, vouchers!” easy to spot and buy.
• Direct links you can use on your website and socials.
• Handy nudges and notifications to keep both giver and receiver in the loop.
• Redemption that’s smooth as pouring a flat white - no clunky codes, no awkward pause.
• One tidy system that just works in your flow.
• Clear, simple reporting so you always know what vouchers are out there and how they’re tracking.
  
  

What We’re Cooking Up ☕

We’re giving vouchers the glow-up they deserve - not just a gift card, but a reason for your customers to visit, spend more, and come back again.

• Sell multiple vouchers in one go - let customers stock up for birthdays, thank-yous, and “just because” moments.
• Sell online, redeem anywhere - vouchers live on your branded page but can be redeemed on your Bustle Till or through your online menu in seconds.
• Add your flavour - your words, your look, your vibe, so the voucher feels like it belongs to your venue, not a faceless template.
• Bonus value promos - think Mother’s Day: $60 value for $50 paid. A little generosity can go a long way - and customers spend more per visit when a voucher is in play!
• Special occasion vouchers - birthdays, anniversaries, staff thank-yous - easy to create, fun to gift.
• Gift or self-spoil - let customers treat themselves, surprise someone else or stock up for their next unknown recipient.
• Vibrant notifications - email updates when a voucher is claimed or used, complete with a cheeky “buy another” link to tempt repeat business.
• Recipient reminders - friendly nudges before expiry to get customers through your door instead of losing them to the void.
• Venue dashboard & settings - see every voucher out there, manage expiries, customise offers, and track redemptions.
• On-the-house gifting - send a voucher straight from you to a lucky customer, with a personal message that makes their day.

The Big Why 🌟

We’re making vouchers an active part of your business growth, to promote:

• More visits.
• Bigger spends.
• Happier customers who keep coming back.

With Bustle’s new voucher tool, you’re not just offering a gift - you’re creating connection, another reason for customers to visit again and again. And here’s the kicker: vouchers don’t just cover the meal - they grow the bill. Studies show that most guests spend more than the voucher value when they redeem, often adding an extra ~$30 per visit. That’s desserts, another round, or a cheeky upgrade they wouldn’t normally splurge on. So every voucher redeemed isn’t just a visit - it’s a bigger, better one for your bottom line.
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Now It’s Your Turn 🪄

We’ve got the basics covered and version 1 will be with you all soon - now we want your ideas to help us take it to the next level! What would make vouchers truly sing for your venue?

• A recorded voice message from the giver?
• A “mystery menu” voucher?
• A loyalty freebie when they sign up?
• Something wild only you could dream up?

Drop us your ideas - whether they’re brilliant, bonkers, or both.

Because at Bustle, the best features are made side-by-side with the people using them every day… preferably over a great coffee.

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